High stakes, tension, utmost concentration and lots of winnings. All those are words we can use to describe gambling. The thrill of placing a wager and waiting to see if you made a safe bet would be hard to describe. And now, with a casino online, you don’t need to leave the comfort of your home to visit a brick-and-mortar casino. Further, there is so much variety in where you can place your bets. Indeed, the level of creativity amongst developers is astounding. They pick up ideas from movies, original stories, computer games and the real world to develop content. The inclusion of music in all forms has added to the gambling experience.
Online gambling platforms must look for creative ways to get customers. Indeed, competition is at an all-time high. Music increases the enjoyment of the games in ways we will explore below. Yet, the platforms must ensure that the experience does not stop when the game ends. With a facility like an instant withdrawal casino, players can, within 24 hours, get the winnings to a specific card or e-wallet. A good overall online gambling experience is one sure way to get people back to the platforms.
Interestingly, music-themed slots based on specific bands or singers have become a powerful marketing tool. Think about it this way. Let’s say you have a strong liking for a particular band. You log on to your favorite online casino and find a game featuring their music. Like many people, you would log on to enjoy the game and the sounds of your band as well.
It would be hard to find one word that truly describes the power of music. What makes it so special is that you can enjoy it in its singularity. This means that music does not have to be a combination of lyrics and instruments. A simple hum can communicate so much. So can a simple combination of notes on the piano.
Music can also evoke a wide range of emotions. There is that song that you always want to listen to when you’re feeling down. There is something about the composition that lifts your spirits.
Have you watched the movie The Shawshank Redemption? One iconic moment is when Andy Dufresne locks himself in the control room. He then plays the letter duet from the amazing The Marriage of Figaro arrangement. The angelic sound of the two ladies could bring a tear to anyone’s eyes. The harmonious combination of the duet, for a minute, takes you away from the dark and desperate theme of the movie. We are in no way endorsing or urging you to watch the movie. But, if you are to talk about the application of music in movies, that is one powerful example.
Music in brick-and-mortar casino establishments is a must-have feature. Imagine walking into a dead quiet casino, whose only noise comes from the gamblers. The atmosphere would just not be right.
The online casino is another benefactor of all the advantages music offers. Do you know that the works of legendary musicians will continue to live on in the casinos? Developers are including some of the songs as soundtracks. Some of the elements in the games, like high-paying symbols, comprise portraits of musical legends.
Notable names you may stumble across in casino slots include Ozzy Osbourne, Megadeth, guitar hair extraordinaire Jimi Hendrix and, of course, the King of Pop Michael Jackson. Others are Guns N Roses, Kiss, Demon and Testament. What you will quickly realize is these musicians cover different genres. There are heavy metal bands, pop, instrumental and much more.
So how does great music make the casino experience more enjoyable?
In talking about the power of music, we introduced the concept of music and moods. Game developers include specific music to create the right background. There’s a lot of consideration and thinking that goes into picking different music depending on the type of game.
You may not even realize how deliberate the choice is when playing. That is because there is a psychology behind the music. Research indicates that sound has a direct effect on the human brain. It can alter physical sensation, moods and memory.
Music affects brain chemicals like dopamine and oxytocin. These have a direct link to pleasure and evoke feelings of love. It will result in lower cortisol levels, which is the stress hormone. The outcome is less anxiety, depression and overall mental well-being.
That could explain the application of different genres of music to online games. Slot machines, for example, feature fast-paced music. The developers want to ensure a carnival-like
atmosphere for that extra thrill. You will notice slower music for more relaxed games. The choice determines or elevates the mood you get into once you start placing your bets.
Yet, one fascinating factor comes to light. At no point will the music interrupt or disrupt the game. That is why we refer to it as creating the right background atmosphere.
This point closely ties in with the one above. What happens when you find the atmosphere is conducive to the game? Music wipes other thoughts from your mind. In a sense, the sound tells the brain to focus on the game and not what is happening in the background. This helps with a better concentration on the game. The direct result is total immersion, allowing for a more enjoyable experience.
Music also brings in high levels of creativity when gambling. Do you know how you always put on your favorite tunes when trying to come up with a solution to a problem? Why do you do this? For many, the music helps them to focus on the problem at hand.
They can block out any background noise and give whatever they’re working on proper concentration. Listening to what you like puts you in a more relaxed state. In this condition, you can get creative ideas or strategies to use. The same applies to better creativity when gambling.
If you have played at a brick-and-mortar casino, you know how it feels when you walk into the doors. The ambiance, buzz, sound and anticipation meld together to form the right atmosphere. Above everything else, you are sure to enjoy the music floating in the air. Once you sit at the gambling table or slot machine, the music takes you to another world. A world where you are the king or queen of bets. Indeed, there is almost a hypnotic effect that transports you into another place altogether.
The same happens when you log into your online casino. The enchanting graphics and music combine to create the right casino atmosphere. You will feel like you are on the actual floor of a physical casino without ever leaving your house.
The music works to remove any anxiety or doubt that may interfere with the game. It can elevate your mood and make each move or decision you make more thrilling.
Some online casino games allow you to choose the type of music you want to hear. You can pick a melody or soundtrack depending on your mood. If you like soft lounge music instead of heavy metal, you can make that choice. It will have a big impact on how much you enjoy the game.
The beauty is that the gaming developers avail a wide selection of music. That means you will find everything ranging from jazz, pop, reggae, country and much more.
The one thing that characterizes gambling is high tension. When you place your bet or spin the slots, there are nail-biting moments when you wait for the results. The tension and anxiety are palpable. For those few minutes, your heart feels like it can explode out of your chest.
Now, imagine playing an online game without any sound. You are all alone in the room, with only the computer screen for companionship. This is markedly different from a brick-and-mortar casino. In this setting, the buzz from other players may distract you for a minute. You can also participate in urging other players on or just watch.
But when you are alone, the silence will have a profound effect. One thing for sure is that the tension and anxiety will be too much. That is why music is so critical, and it all goes back to the psychology of music. Without your knowledge, the background music will soothe you. By elevating your mood, you can keep the tension down to manageable levels.
Yet, all this happens in the background of your mind. You don’t even realize what is happening. If someone was to take a video of you, you might see that you were tapping your legs along to your favorite tunes instead of biting your nails as you played.
We talked about how game developers apply different types of music depending on the game. There are strategic decisions behind using fast-paced music in slotting machines, for example. A carnival-like atmosphere leads to mood elevations amongst the players. Their adrenaline levels will be at an all-time high. That increases the desire to continue playing for as long as possible.
Think about it this way. When you are really enjoying an experience, do you ever want it to end? If you are like most people, the answer is no. So, the gamblers will have no problem spending on bets as long as they can hold on to the thrill.
You would not get the same level of excitement if there were a slow ballad playing on the slot machine. By their very nature, slot machines are fast-paced games. The use of lounge music or jazz would put you in a relaxed state. That relaxation will have a direct impact on how many bets you place.
But, as we said, some casino games require players to have a calm, relaxed mood. Imagine taking part in a high-stakes game that requires total concentration. But in the background is the cacophony of heavy metal music. It won’t be long before the loud sound becomes a distraction to you and the other players.
A good choice of music for such games would be jazz or lounge music. The genesis of such music is to create a tranquil environment. Players get into a deep state of immersion and total concentration. While in a relaxed state, they can make better decisions and stay on the table longer.
Let’s go back to the example of a high-stakes game in a tranquil environment. That music that kept you calm during the game will have a lingering effect on your moods. The nature of the gambling game is that sometimes you will not win. But, since your mind is in a calm state, you will find it easier to accept the outcome.
Music can transform frustration into complete calmness in a very short time. One of the most famous gambling songs is the ‘gambler’ by Kenny Rogers. He gave sage advice to gamblers in the lyrics’ you gotta know when to hold them, know when to fold em.’ Knowing when to let go is the trademark of a good gambler.
The same applies to fast-paced slot games. If you win, the music will be that extra icing on the cake. It almost feels like a homage to your win. If you don’t win, your mood is already at such a high, positive level. The positivity will make you place another bet because you are sure, this time around, you will win.
This brings us to another interesting insight worth noting. Music can amplify your courage by changing how you think. Let’s go back to the example of a silent computer game. You may find that the atmosphere allows for doubt and second-guessing to come into your game. A simple decision will take you a very long time to make. All this will have an impact on the overall enjoyment of the game.
Playing your favorite tune or hearing it on your preferred game can change everything. Since the music removes tension and elevates your mood, there will be no room for any other negative thoughts.
Have you ever wondered why developers put winning sound effects on slot machine games? The answer is surprisingly simple. The sound makes you believe that you could also be a winner. It is an effective way to get people to place more bets. That is why you will gravitate towards slot machines with visual and audio cues.
Visual cues can come in the form of dollar symbols. The sound of coins dropping into the slot machine further adds to the excitement or urge to play. There is an attraction and memorability to cues associated with winnings or money.
Music and sound provide a fantastic motivation to gamble, just like how gyms or fitness centers use music to motivate people to exercise. The louder and more fast-paced the Zumba music, the better the workout. You also get great sound in the cycling session, with full-on tempo music. The energy and excitement the music evokes add to the thrill and determination to stay on course.
The same thinking applies to the casino environment, whether online or offline. Next time you’re feeling stuck when playing your online game, here is what you need to do. Take about five minutes off. Listen to the music that comes with the game.
Alternatively, pick a tune that you really love. Sit back and close your eyes for a minute. Just let the music sink into your bones and mind while doing nothing. When the track is over, go back to your game and place a bet. We can place a wager on the fact that you will suddenly find some new inspiration.
We have talked about how music can make people bet more. And there is also a direct correlation with betting speed. The higher the temple, the greater the betting urgency. It is interesting that most gamblers will not even consider how much money they’re spending.
Rather, for them, the thrill comes from how fast they do it. The reverse is also true with slow-tempo music, as we have highlighted above. The slower the music, the greater the urge to play longer.
Online casino gambling developers understand this psychology very well. That is why they are very careful in selecting different genres depending on the game. The wrong selection could impact the ROI for the platform.
Online casino platforms realize one thing. There is a lot more than just the basic game to keep players engaged. Cool graphics and high stakes are all good. Indeed, we can’t argue that these are major draws for online players. But you need good music to complete the package.
Casino owners are tapping into musical offerings to increase their competitive edge. Creating unique products is the best way to move more gamers to the platforms. Developers are creating themed casino games that incorporate specific music.
The aim of including music is to create an immersive gaming experience that further enhances their experience. Some casinos will allow you to create playlists of your favorite tunes. It is a great motivator to keep on playing for longer.
The right music will also reduce player fatigue or boredom by introducing an element of entertainment. Remember, not everyone gambles only to win. Some people will do it just for the basic fun.
Adding music into the background creates the right ambiance. It can also provide an entertaining and soothing atmosphere. Combine this with good winnings, and you have a sure formula for success.
In our introduction, we talked about the variety available in casino games. Such include slot machines, blackjack, poker, roulette, and online bingo. All come with amazing themes, visuals and sounds.
What casino gamers need to understand is that the type of music can have a big impact on the game you choose to play. If you do not like a particular soundtrack, you will not log into the game. But, if your favorite artist is crooning away in the background, chances are you will try your hand. It can happen even if you have never played that particular game before. The opportunity to listen to the track is enough to get you hooked.
The use of music in online casinos plays many roles, as we have shared above. Developers use music to regulate or enhance the playing environment. They have a deep understanding of the psychology of music on gamers. The right tracks can elevate moods, resulting in several things. The players get the urge to stay online longer. The right music helps in concentration and better decision-making.
Fast tempo music on slot machines can increase the speed of betting. Slow, relaxing music in high-stakes games will help the players relax and spend more time and money on the tables. Sound effects like those in slot machines are a valuable marketing tool that makes players feel like they could also win big money by participating in the games repeatedly.
Buddy Iahn founded The Music Universe when he decided to juxtapose his love of web design and music. As a lifelong drummer, he decided to take a hiatus from playing music to report it. The website began as a fun project in 2013 to one of the top independent news sites. Email: [email protected]
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