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COHOES - This Sunday, Cohoes native and American Idol semifinalist Madison VanDenburg will be featured in the show Game Changers, celebrating the release of her similarly-named single “Game Changer,” which dropped on all streaming platforms Thursday. With new, exclusive acoustic performances by Madison , interviews with hit songwriters, producers and additional guest artists from American Idol and The Voice, Game Changers is an insightful and entertaining view into the process that goes unseen; the real work, tools, and collaboration it takes to make it in the music world. The initial three-episode season of Game Changers culminates with a special performance at her hometown release party that was held yesterday at Apex Entertainment. Further details will be available on Madison’s social media and website.
Being one of the few artists to make it to the final episode of a reality show like American Idol can be both surreal and life-changing – especially for Cohoes native VanDenburg, who was only sixteen years old at the time.
Exposure to millions of fans is the reward for running the gauntlet of multiple auditions, an intense casting process and the whirlwind of the competition – but that is just the first step. The next one leads to the difficult transition into the real world of the music business. How that process is managed is a challenge for any artist coming off those shows, especially when navigating a pandemic.
Fortunately, Madison used that time to find her direction and new momentum, resulting in “Game Changer.” VanDenburg caught the attention of music industry veteran producer and multi-platinum songwriter Kenny Lamb, a Warner/Chappell New York and Nashville alumni who has helped launch the careers of Grammy and Dove winning artists.
“When I heard the writer’s room work tape of ‘Game Changer,’ I heard something in it that I thought really reflected what Madison was all about. That, combined with a strong melody and hook that makes you feel like you can take on the world. It’s got some attitude and some edge - but manages to come across very empowering. This definitely represents who Madison is as an artist and it is exciting to see where thing go next.”
The show Game Changers documents VanDenburg’s journey and lifts the veil on the inner workings of the music industry, showing viewers the key elements that drive and sustain a career in music. Starting with the foundational aspect of the music business, songs and songwriting, those watching will see and hear new songs come to life. From there, the program follows Madison into the studio with some of the top record producers in the industry, with behind-the-scenes footage and interviews about the recording process. As the show builds, viewers get a front row seat to the glam squad behind image consulting and photo shoots, featuring industry leading stylists and photography professionals.
ADDITIONAL INFORMATION:
Starting this Sunday at noon on CBS6 and 6:30 pm on CW15, tune in to catch this three-part series. For more information on the artist and the show, please check VanDenburg’s website here.
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