Session - the music collaboration and data management tool - has announced a new partnership with SoundCloud, which will enable music-makers to deliver both music and key music data directly to the streaming platform via the Session Studio app.
Getting key music rights data into the system in relation to new songs and recordings as soon as possible is key to building a more efficient system for licensing digital services and getting songwriters paid quickly and accurately.
Session has been working for some time on creating music collaboration tools that also help music-makers gather and log the key data points that allow tracks and songs, and creators and copyright owners, to be identified. A key part of that mission has been connecting those tools to digital audio workstations, the music industry’s various databases and, ultimately, digital music platforms. The SoundCloud alliance is a big part of that.
“At SoundCloud, we are passionately devoted to getting creators paid with fairness and transparency”, says SoundCloud President Eliah Seton. “[Session founders] Max Martin, Bjorn [Ulvaeus], Niclas [Molinder] and the whole Session team are changing the game to get songwriters the credit they deserve. This partnership is a major milestone in our effort to equip creators with the tools to earn”.
Ulvaeus adds: “Technology has made it incredibly easy in recent years to upload and share music, but until now the power of technology hasn’t been embraced by the music industry to ensure music creators are adequately credited and rewarded. Session’s partnership with SoundCloud showcases the best of the music industry and technology working together for the benefit of music creators today and the future generations to come”.
Among other things, the Session Studio app makes it easier for collaborating music-makers to agree who is cut into the ownership of any copyrights they create, and to then access and submit the key codes required to store and share that information.
Session reckons that $655 million globally fails to reach the correct rightsholders due to inaccurate or missing data about songs, recordings and who owns them. Launched last year, the app received funding of £1 million from Spotify and YouTube.
The team behind Session are also behind the Music Rights Awareness Foundation and the Credits Due campaign.
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